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LIVV Cardiff Private Health Club
Elevate energy and vitality with personalized peptide and hormone therapies, guided by board-certified naturopathic doctors.
9 Years of Experience
9 Years of Experience
Accepting new patients?
Last updated 5/16/2025 at 08:45 PM
Yes
LIVV Cardiff is a premier private health club offering an exclusive, membership-based wellness experience, combining advanced medical therapies and holistic healing. Situated in Cardiff, San Diego, the clinic specializes in proactive health optimization, longevity, and rejuvenation. Key services include naturopathic consultations, comprehensive blood and hormone testing, IV nutrient therapy, hormone optimization, peptide therapy, ozone therapy, PRP Joint Therapy, and Prolotherapy. The clinic also provides aesthetic services, including PRP Facial, Forma Laser, IPL, Morpheus8 Laser, Wrinkle Relaxers, Fillers, PRP Hair, and Laser Hair Removal. LIVV Cardiff primarily serves individuals dedicated to achieving peak health, longevity, and overall wellness in a private, community-focused environment.
Client satisfaction:
Very High
How we determine this score?
Every rating you see is the product of a two-step process that blends data
science with human clinical insight:
Comprehensive review sweep We
collect every publicly available patient review we can find—Google, Yelp,
Healthgrades, ZocDoc, Facebook, Instagram, TikTok, Reddit, forums, and more.
Duplicate or spam entries are filtered out, and each review is time-stamped
so that newer feedback carries more weight.
13-factor sentiment analysis + expert audit
A custom language-model pipeline scores each review across the 13 dimensions
patients care about most:
Friendliness | Professionalism | Responsiveness
| Accessibility | Clarity of Explanations | Willingness to Listen | Personalization of Treatment |
Billing Transparency | Value | Recurring Praise
| Recurring Complaints | Side-Effect Education | Diet/Nutrition Guidance
The algorithm converts raw language into numerical sentiment, flags
outliers, and spots consistent themes. Finally, a board-certified
clinician reviews the automated output to ensure medical-grade accuracy
and context.
The result is a single, easy-to-read satisfaction bar that reflects real
patient experience, not marketing copy. By combining transparent methodology,
physician oversight, and continuously updated data, we deliver a score you can
trust and that meets standards for authoritative health review content.
What people are saying
Comprehensive labs feed into individualized hormone and peptide protocols, with clinicians translating results into plain-language plans and tweaking doses as progress unfolds. Most patients report marked gains—steady energy, balanced mood, weight control—that make the premium fee feel justified. Fast scheduling and prompt follow-ups support continuity, though occasional hang-ups with membership charges or refund policies, and rare communication gaps, can undercut perceived value.
Request a FREE consultation with LIVV Cardiff Private Health Club
Schedule your confidential consultation today by phone or in person—no commitment
required.
Have questions before scheduling a consultation?
Sponsored
Dr. Vigor in Encinitas
Client satisfaction: Extremely High
About LIVV Cardiff Private Health Club
LIVV Cardiff stands out as San Diego's first private health club, dedicated to blending advanced medical therapies with holistic health practices. The clinic emphasizes personalized care, using a membership-based model designed to ensure privacy and intimacy within a small, curated community. Membership applications are evaluated based on alignment with LIVV’s core community values and require a pledge from a current member.
Central to their care model is the LIVV Method, which includes comprehensive blood and hormone testing to assess key biomarkers, followed by medical consultations where the expert medical team reviews results and creates personalized protocols tailored towards individual health goals. Members receive customized treatment plans integrating advanced longevity therapies, naturopathic treatments, and state-of-the-art technology aimed at enhancing overall health and daily performance.
What Makes LIVV Cardiff Private Health Club Unique
LIVV Cardiff uniquely combines exclusive, membership-driven wellness care with comprehensive medical and holistic health services. Its intimate membership structure supports personalized care and fosters meaningful connections among members. The distinctive LIVV Method employs extensive diagnostic assessments, ensuring tailored medical protocols that blend advanced technologies, regenerative treatments, and naturopathic solutions to promote vitality and longevity. This model creates an unparalleled wellness experience within a community-centered environment.
Why Choose LIVV Cardiff Private Health Club
Patients choose LIVV Cardiff for its unique blend of cutting-edge medical treatments, holistic wellness, and an exclusive membership structure ensuring highly personalized care. The clinic’s comprehensive diagnostic process and individualized treatment protocols allow members to optimize their health proactively. Additionally, the clinic’s intimate and community-oriented setting fosters strong member relationships, enhancing both the care experience and overall wellness outcomes.
Philosophy of Care at LIVV Cardiff Private Health Club
LIVV Cardiff’s care philosophy is centered on empowering individuals to achieve optimal health and a thriving lifestyle. The clinic’s approach emphasizes comprehensive diagnostics and personalized treatment plans integrating advanced longevity therapies, state-of-the-art technology, and naturopathic care. This holistic and proactive methodology aims to unlock patients' full potential, improve long-term health outcomes, and enhance quality of life. Within a supportive, curated community, LIVV Cardiff prioritizes lasting wellness, meaningful relationships, and holistic rejuvenation.
Meet the team
Founder
Dr. Jason D. Phan
Dr. Jason D. Phan is a dedicated Naturopathic Doctor committed to empowering individuals to achieve optimal health through natural and integrative methods. He earned his undergraduate degree in Kinesiology from Arizona State University, which sparked his initial interest in biomechanics, physical rehabilitation, and athletic performance. Pursuing his passion further, Dr. Phan obtained his Doctorate in Naturopathic Medicine from Bastyr University, a premier institution recognized globally for excellence in alternative medicine.
Specializing in Platelet Rich Plasma (PRP) therapy, particularly joint injections, Dr. Phan applies his expertise to offer advanced regenerative treatments aimed at healing and restoring function naturally. Driven by a profound desire to positively impact people's lives, he founded LIVV Natural Health. This innovative platform enables him to reach and support a broader audience, promoting wellness through evidence-based natural therapies.
At LIVV Natural Health, Dr. Phan focuses on IV nutritional therapy, regenerative injections including Prolotherapy and PRP, hormone replacement therapy, comprehensive pain management, and individualized naturopathic consultations. He continuously engages in advanced research and clinical studies to enhance his practice and deliver exceptional care.
Dr. Phan’s mission is to provide personalized, holistic healthcare solutions that address contemporary stressors, thereby enabling his patients to thrive physically, emotionally, and spiritually.
Client Satisfaction Analysis
We’ve collected every publicly available patient review we can find and analyzed
them across 13 dimensions.
Select to learn more
Comprehensive labs feed into individualized hormone and peptide protocols, with clinicians translating results into plain-language plans and tweaking doses as progress unfolds. Most patients report marked gains—steady energy, balanced mood, weight control—that make the premium fee feel justified. Fast scheduling and prompt follow-ups support continuity, though occasional hang-ups with membership charges or refund policies, and rare communication gaps, can undercut perceived value.
Overall Hormones.org score for this clinic
92
The Overall Hormones.org Score of LIVV Cardiff Private Health Club places it in the
bottom 36.0%
of all hormone optimization clinics in the San Diego area.
What this means
Clinic scores follow a bell curve: most clinics cluster near the middle, while
very low or very high scores become progressively rarer toward the edges.
How we determine this?
Category
Description
Weight
Review Sentiment Quality
Tone and trust language in the most recent 10-20 reviews
25%
Overall patient sentiment is very positive. Recent reviews praise the “amazing” staff and individualized care, often mentioning providers by name and expressing strong trust. For example, one patient was “soo happy” with her results, saying the staff made her feel comfortable and “never felt pressured,” and she explicitly states, “I trust the team of providers at LIVV.” Another long-time patient raves that Dr. Jason “is one of a kind” and that “5 stars is not nearly enough!!” for the care received. These genuine, enthusiastic tones dominate the feedback. A few outliers express dissatisfaction, but there is no sign of fake or boilerplate reviews – most come across as authentic and heartfelt, indicating high trust in LIVV’s care.
Review Sentiment + Rating
Adjusted for inflation; not linear
10%
LIVV has garnered a strong volume of reviews for a boutique clinic, with over 160 reviews on Yelp (averaging ~4.7/5★) and a similarly high rating (4.7/5★ on Google). This is an excellent overall rating, especially given the relatively large number of reviews in this niche. The high average suggests broad patient satisfaction. The volume is sufficient to be credible (spanning several years), though not in the thousands like a mainstream hospital. Adjusting for platform norms, a ~4.7 star across Google/Yelp indicates consistently high patient approval. (It’s worth noting the Cardiff location itself is new in 2025, so many reviews reflect the established San Diego practice.) Still, the strong rating and ample review count point to a well-regarded clinic.
MD-Led Practice
Is the clinic led by a visible MD or board-certified physician?
10%
LIVV was founded and is run by Dr. Jason Phan, who is a licensed naturopathic doctor (N.D.), not a board-certified M.D. The clinic’s leadership and primary providers (including Dr. Phan and colleagues like Dr. Zand, Dr. Katie Williams) are N.D.’s or naturopathic clinicians, rather than physicians with M.D./D.O. credentials. While they are medically trained in the naturopathic field, the absence of a board-certified medical doctor at the helm means LIVV does not fulfill the classic “MD-led” criterion. (They do collaborate with nurses and possibly supervising physicians for certain treatments, but the practice identity is rooted in naturopathic medicine.) This factor slightly lowers the score in a strict sense of physician leadership.
Estimated Years in Business
Based on site language, domain age and review timeline
10%
Approximately 9 years in operation. LIVV Natural Health was established in 2016, and over nearly a decade it has expanded from an IV lounge/clinic in Little Italy to the new Cardiff private club. Reviews date back several years (one reviewer notes knowing LIVV’s approach “since its beginnings… 5–6 years ago”). This track record indicates the clinic is well-established. The brand has had time to refine its services and build a reputation in San Diego’s wellness community. The only reason this isn’t a perfect 10 is simply that it’s not a multi-decade legacy practice; however, ~9 years is a solid tenure for a modern wellness clinic. Their longevity, growth, and consistent presence since 2016 demonstrate stability and experience in the field.
Specialization in Hormone Therapy
Is hormone optimization a core offering or a secondary add-on?
10%
Hormone optimization appears to be a core focus. LIVV offers dedicated hormone replacement therapies for men and women – their service menu explicitly includes “Men’s Hormones” and “Women’s Hormones” programs. Hormonal balance is a key pillar of their longevity and anti-aging approach; for instance, the clinic provides advanced therapies (like peptides, NAD+ infusions, etc.) “targeting cellular regeneration and hormonal balance to combat the effects of aging.” Patient feedback also mentions hormone-related treatments (e.g. thyroid, testosterone, or peptide protocols). While LIVV also does IV drips and aesthetics, hormone optimization is clearly one of their specialties (the medical team frequently evaluates comprehensive hormone labs as part of care). Given that HRT/TRT is integral to their offerings (though not their sole service), they score very high here.
Provider Relationship Model
Small, consistent provider model vs high-volume or anonymous feel
10%
High-touch, consistent care team. LIVV operates more like a personalized wellness clinic than a high-volume “factory.” Patients often see the same providers and mention them by name in reviews – indicating continuity of care. For example, multiple reviewers praise Nurse Practitioner Diva for her thoroughness and recommend booking specifically with her, and others highlight Dr. Phan’s personal attention and approachability (one patient felt “like I have known him forever just after the first 2 min of meeting him”). The Cardiff location is explicitly a members-only club with a “Patient Care Coordinator” assigned to guide each member, which suggests an even more intimate provider-patient relationship model. The team is relatively small and tight-knit (NDs, NPs, RNs), so patients aren’t handed off to random clinicians each visit. This personalized, concierge-style model earns a high score. (It’s just shy of perfect because there are multiple providers – e.g. you might see one doctor for hormones and an NP for aesthetics – but overall the experience is very far from anonymous urgent-care style medicine.)
Unique Differentiators
TRT + HRT + GLP-1s + peptides = strong depth
10%
LIVV offers several standout features that set it apart from generic clinics. Most notably, the Cardiff center is a private membership-based wellness club, the first of its kind in San Diego. Members have access to a luxury facility with amenities rarely found in medical practices: infrared saunas, cold plunge tubs, hyperbaric oxygen therapy, massage treatments, and more. In addition to this “Soho House of wellness” vibe, they provide cutting-edge therapies like NAD+ infusions, regenerative stem cell treatments, in-house IV vitamin lounge, and a full aesthetic medispa. They also emphasize comprehensive biomarker testing and personalized protocols (rather than one-size-fits-all). The combination of clinical services with a high-end wellness experience (spa-like environment, community events, etc.) is a unique differentiator. Few hormone/anti-aging clinics offer this breadth of concierge wellness under one roof. LIVV’s fusion of naturopathic care and modern luxury, plus features like a members-only “club” atmosphere with limited membership for exclusivity, firmly earn full marks in uniqueness.
Treatment Breadth
TODO: Add my description to this part
10%
LIVV offers several standout features that set it apart from generic clinics. Most notably, the Cardiff center is a private membership-based wellness club, the first of its kind in San Diego. Members have access to a luxury facility with amenities rarely found in medical practices: infrared saunas, cold plunge tubs, hyperbaric oxygen therapy, massage treatments, and more. In addition to this “Soho House of wellness” vibe, they provide cutting-edge therapies like NAD+ infusions, regenerative stem cell treatments, in-house IV vitamin lounge, and a full aesthetic medispa. They also emphasize comprehensive biomarker testing and personalized protocols (rather than one-size-fits-all). The combination of clinical services with a high-end wellness experience (spa-like environment, community events, etc.) is a unique differentiator. Few hormone/anti-aging clinics offer this breadth of concierge wellness under one roof. LIVV’s fusion of naturopathic care and modern luxury, plus features like a members-only “club” atmosphere with limited membership for exclusivity, firmly earn full marks in uniqueness.
Negative Flags Penalty
Subtract 5-10% for patterns like billing issues, cold tone, rushed care
-10%
Occasional concerns were raised about pricing transparency and communication, including unexpected costs and unclear treatment details. These instances are rare but notable enough to slightly lower the overall score.
Billing and Insurance
Billing
LIVV Cardiff utilizes a membership-based billing structure with a lifetime initiation fee and monthly dues. The clinic prioritizes transparency and personalized care within this membership framework. Patients should contact the clinic directly for specific pricing details and payment options.
Insurance
LIVV Cardiff operates through an exclusive membership model. Patients should contact the clinic directly for clarification on insurance coverage and related responsibilities.
What New Patients Can Expect at LIVV Cardiff Private Health Club
New patients begin their journey at LIVV Cardiff by applying for membership, which includes an evaluation of compatibility with the clinic's community values and a pledge from a current member. Upon acceptance, patients undergo comprehensive blood and hormone testing to assess key biomarkers. The expert medical team then reviews the results and creates a personalized protocol tailored towards the patient's health goals. Members receive access to advanced longevity therapies, state-of-the-art technology, and naturopathic treatments designed to unlock their full biological potential and enhance everyday life.
FAQs about LIVV Cardiff Private Health Club
What is the Cardiff Membership at LIVV Natural Health?
The Cardiff Membership is a monthly membership program designed to provide ongoing support and optimization through a range of wellness services, including hormone therapy, IV therapy, and other regenerative health treatments.
What types of services are included in the Cardiff Membership?
Services include comprehensive lab testing, consultations with licensed clinicians, hormone therapy, peptide therapy, IV therapy, and NAD+ therapy, depending on the membership tier selected.
How many membership tiers are available?
There are three membership tiers available: Cardiff 1, Cardiff 2, and Cardiff 3. Each tier offers different levels of service and monthly inclusions.
What does the Cardiff 1 Membership include?
Cardiff 1 includes one medical consultation, comprehensive lab work, one IV therapy session, one peptide or vitamin injection, and access to member pricing on additional services each month.
What is included in the Cardiff 2 Membership?
Cardiff 2 includes one medical consultation, comprehensive lab work, one IV therapy session, one peptide or vitamin injection, NAD+ therapy, and access to member pricing on additional services monthly.
What additional services are included in the Cardiff 3 Membership?
Cardiff 3 includes two IV therapy sessions per month in addition to everything offered in Cardiff 2, such as consultations, lab testing, injections, and NAD+ therapy.
Does each membership tier include hormone optimization services?
Yes, hormone optimization services are included as part of each membership tier, along with individualized treatment plans based on lab results and consultations.
Are lab tests included in the membership?
Yes, comprehensive lab testing is included in all three membership tiers and is used to guide personalized treatment plans.
What is NAD+ therapy, and is it included in the membership?
NAD+ therapy is a regenerative treatment aimed at supporting cellular function and energy. It is included in the Cardiff 2 and Cardiff 3 membership tiers.
Can members access additional services at a discount?
Yes, members receive special pricing on additional services beyond what is included in their monthly membership tier.
Is peptide therapy available through the membership?
Yes, members receive peptide or vitamin injections as part of their monthly benefits, and these therapies are customized to support individual health goals.
Do members receive regular consultations with healthcare professionals?
Each membership tier includes at least one monthly consultation with a licensed clinician to review progress and adjust treatments as needed.
How does the membership support ongoing health optimization?
The membership provides continuous access to lab testing, clinician consultations, and targeted therapies to promote long-term health and wellness through a personalized approach.
Trust and Safety Certifications
Provider License & Certifications
Jason Phan - California Board of Naturopathic Medicine License
Name:
Phan, Jason Duy
Issuer:
California Board of Naturopathic Medicine
License Type:
Naturopathic Doctor
Issuance Date:
October 18, 2016
Primary Status:
License Renewed & Current
License No:
830
Provider Registrations
Jason Phan - National Provider Identifier
NPI Number:
1972054666
Numeration Date:
2016-10-18
NPI Type:
NPI-1 Individual
Status:
Active
Clinic location
LIVV Cardiff Private Health Club is ideally located at 2027 Newcastle Ave, Cardiff, CA, near the intersection of Newcastle Ave and Birmingham Drive. Situated in the heart of Cardiff-by-the-Sea, the clinic is within walking distance of landmarks like Seaside Market, Cardiff State Beach, and the Cardiff Rail Trail. The building entrance is clearly visible from Newcastle Ave, ensuring quick and easy identification upon arrival.
LIVV Cardiff Private Health Club provides convenient, free parking in a private lot adjacent to the clinic entrance. Additional free street parking is also available along Newcastle Avenue and nearby side streets. Handicap-accessible parking spaces are clearly marked and positioned close to the clinic's main entryway. For easiest access, park directly in the lot adjacent to the building or along Newcastle Ave near the clinic entrance.
Clinic Hours
Mon Closed
Tue 10:00 AM - 6:00 PM
Wed 10:00 AM - 6:00 PM
Thu 10:00 AM - 6:00 PM
Fri 10:00 AM - 6:00 PM
Sat 10:00 AM - 6:00 PM
Sun 10:00 AM - 6:00 PM
LIVV Cardiff Private Health Club at a glance
Accepting New Patients
Yes
Offers in Person Care
Yes
Offers Telehealth
No
Language Spoken
English
Ask LIVV Cardiff Private Health Club a question
Request a FREE consultation with LIVV Cardiff Private Health Club
Schedule your confidential consultation today by phone or in person—no commitment
required.
Have questions before scheduling a consultation?
Sponsored
Dr. Vigor in Encinitas
Client satisfaction: Extremely High
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